Thursday, November 08, 2012

HPR Press Day SS13


This week, London based PR company, HPR, held their SS13 press day showcasing some of the most coveted items of the season. Their range of clients is large and varied allowing the press day to really offer bloggers and journalists lots of possible feature material and the chance to see next season's collections up close and in detail.

Being very familiar with HPR and their endless list of amazingly talented clients, I arrived at the press day already knowing who my firm favourites for the season would be. Jewellery designers Kyle Hopkins and Smith/Grey were at the top of the list accessories wise and after watching the SS13 catwalk show for Charlie May, I knew her collection would hold the number one spot fashion wise. I left the press day however, with a list as long as my arm which as well as featuring the timeless classics, featured a whole plethora of new design talent including Archibald Optics and I.D. Sarrieri.


Femininity is the theme of the season, be it delicate dusty pink and powder blue lingerie from I.D. Sarrieri or red carpet worthy evening gowns from Marina Qureshi every girl will be looking their prettiest next spring if HPR have anything to do with it.

This press day has got me lusting over the most beautiful items of clothing and it is safe to say I am 100% excited for next season. Bring on the summer!

What press days have you enjoyed this season?

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