Ultra minimal white walls were punctuated with neon bright accessories, rails upon rails of pastel shaded clothes filled the rooms, occasionally broken up by neons and khakis. This was the first glimpse of next season's collections.
With the 2012 Olympics approaching fast, a sports luxe look was created by combining colour block jerseys, lightweight panelled nylon jackets and high tops to give an urban twist to a classic look. The key thing for SS12 is having the confidence to wear bright colours and daring to be bold with your choice of prints.
The key trends in menswear for Spring/Summer 2012 are:
1950's Americana-(think James Dean)
Sports Luxe-(glamorous, up-market sports wear with a tailored twist)
Navajo-(Sun-drenched colours, straw hats, pops of neon and stand out prints are essentials)